Analisis Tindak Tutur Direktif Pedagang di Pasar Alok Maumere

Authors

  • Elisabeth Tuto Universitas Muhammdiyah Maumere, Indonesia
  • Bertholomeus Jawa Bhaga Universitas Muhammadiyah Maumere, Indonesia
  • Yeremias Bardi Universitas Muhammadiyah Maumere, Indonesia

DOI:

https://doi.org/10.64733/journalalfa.v4i2s.234

Keywords:

Directive Speech Acts, Traditional Markets, Pragmatics

Abstract

This study aims to describe the forms of directive speech acts employed by traders in buying and selling interactions at Alok Market, Maumere, Sikka Regency. A qualitative approach with a descriptive method was applied. The data consist of traders’ utterances containing directive speech acts, collected through observation, recording, listening, note-taking, and documentation. The researcher also acted as a participant to obtain natural and authentic data. Data analysis was conducted using a discourse analysis technique. The findings reveal six types of directive speech acts, namely requests, commands, suggestions, pleas, questions, and prohibitions. These utterances function as communication strategies to attract attention, influence buyers’ decisions, and facilitate transaction processes. The language used tends to be polite, persuasive, and contextually adapted to local cultural practices. In conclusion, directive speech acts play a crucial role in establishing effective communication between traders and buyers, while also supporting the continuity of economic activities in traditional market settings.

Downloads

Download data is not yet available.

References

Astuti. (2026). Jurnal Pendidikan dan Pembelajaran Bahasa Indonesia Vol 15 No 1 , Maret 2026 Jurnal Pendidikan dan Pembelajaran Bahasa Indonesia Vol 15 No 1 , Maret 2026. 15(1), 47–59.

Bhaga, B. J., Darmawan, D., & Hadian, H. (2022). Kekuatan Bahasa Magis Dalam Praktek Pengobatan Alternatif Covid-19 : Sebuah Kearifan Lokal Di Kabupaten Sikka. Lingua Rima: Jurnal Pendidikan Bahasa dan Sastra Indonesia, 11(3), 21. https://doi.org/10.31000/lgrm.v11i3.7192

Firdaus, R. A., Manajemen, P. M., & Khaldun, U. I. (n.d.). Praktik Pada Pasar Monopoli dan Monopsoni Practices In Monopoly And Monopsony Markets.

Khatima, H. (2026). Tindak Tutur Direktif dalam Komunikasi Antarbudaya Masyarakat Kota Palu. April, 23–34.

Malik, A., Lolita, A., Wahyusari, A., Elfitra, L., & Andheska, H. (2024). Analisis Tindak Tutur Direktif Penjual Dalam Percakapan Transaksi Jual Beli. Jurnal Pendidikan dan Pembelajaran Bahasa Indonesia, 13(1), 1–11.

Marshawibowo. (2026). Jurnal Pendidikan dan Pembelajaran Bahasa Indonesia Vol 15 No 1 , Maret 2026 Jurnal Pendidikan dan Pembelajaran Bahasa Indonesia Vol 15 No 1 , Maret 2026. 15(1), 85–99.

Razak, N. K. (2025). Tindak Tutur Lokusi , Ilokusi , dan Perlokusi dalam Interaksi Pedagang dan Pembeli di Pasar Tradisional. 11(1), 376–386.

Sumarlam. (2023). Sumarlam Sri Pamungkas Ratna Susanti bukuKatta. 1. http://repository.stkippacitan.ac.id/id/eprint/1355

Suryawin, P. C., Wijaya, M., & Isnaini, H. (2022). Tindak Tutur (Speech Act) dan Implikatur dalam Penggunaan Bahasa. Sinar Dunia: Jurnal Riset Sosial Humaniora dan Ilmu Pendidikan, 1(3), 34.

Downloads

Published

01-10-2026

How to Cite

Tuto, E., Bertholomeus Jawa Bhaga, & Yeremias Bardi. (2026). Analisis Tindak Tutur Direktif Pedagang di Pasar Alok Maumere. Jurnal Alfa: Penelitian, Pendidikan, Dan Bahasa, 4(2s), 90–100. https://doi.org/10.64733/journalalfa.v4i2s.234

Issue

Vol. 4 No. 2s (2026): October

Section

Articles

License

Copyright (c) 2026 Elisabeth Tuto, Bertholomeus Jawa Bhaga, Yeremias Bardi

Creative Commons License

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Jurnal Alfa is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License

An author who publishes in Jurnal Alfa: Penelitian, Pendidikan, dan Bahasa agrees to the following terms:
  • Author retains the copyright and grants Jurnal Alfa the right of first publication of the work simultaneously licensed under the Creative Commons Attribution-ShareAlike 4.0 License that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal
  • The author is able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book) with the acknowledgment of its initial publication in this journal.
  • The author is permitted and encouraged to post his/her work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of the published work (See The Effect of Open Access).